Privacy Policy

Introduction

Welcome to Dubai Family Pass. We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services to book tours online and buy attraction tickets.

By accessing or using Dubai Family Pass services, you agree to the terms outlined in this Privacy Policy. If you do not agree with our practices, please do not use our services.

Information We Collect

Personal Information

When you book tours online or buy attraction tickets through Dubai Family Pass, we may collect the following personal information:

• Contact Information: Full name, email address, phone number, and mailing address
• Payment Information: Credit card details, billing address, and transaction history
• Booking Details: Travel dates, number of guests, age of participants, special requirements, and preferences
• Account Information: Username, password, and profile preferences
• Identification Documents: Passport or ID information when required for specific attractions or tours

Automatically Collected Information

We automatically collect certain information when you visit our website:

• Device Information: IP address, browser type, operating system, and device identifiers
• Usage Data: Pages viewed, time spent on pages, links clicked, and navigation patterns
• Location Data: Approximate geographic location based on IP address
• Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies

Information from Third Parties

We may receive information about you from third-party sources, including:

• Social media platforms when you connect your account
• Payment processors and financial institutions
• Attraction partners and tour operators
• Marketing and analytics service providers

How We Use Your Information

Dubai Family Pass uses your information for the following purposes:

Service Delivery

• Processing and confirming your bookings for attractions and tours
• Providing instant confirmation for your reservations
• Communicating booking details, updates, and changes
• Facilitating seamless booking experiences
• Managing your account and preferences

Customer Support

• Responding to your inquiries and support requests
• Resolving issues and disputes
• Providing assistance with bookings and cancellations
• Improving our customer service quality

Marketing and Promotions

• Sending promotional offers, including our 50% off first reservation discount for new customers
• Providing personalized recommendations for family-friendly attractions
• Notifying you about special deals on desert safaris, theme parks, and other attractions
• Conducting surveys and gathering feedback

Business Operations

• Analyzing website usage and improving user experience
• Detecting and preventing fraud and security threats
• Complying with legal obligations and regulations
• Maintaining records for accounting and tax purposes

How We Share Your Information

We may share your information with the following parties:

Service Providers

We share information with trusted third-party service providers who assist us in operating our business:

• Attraction Partners: Theme parks, desert safari operators, and other venues to fulfill your bookings
• Payment Processors: Secure payment gateways to process transactions
• Technology Providers: Hosting services, email delivery, and customer relationship management systems
• Marketing Partners: Analytics and advertising platforms to improve our services

Legal Requirements

We may disclose your information when required by law or to:

• Comply with legal processes, court orders, or government requests
• Enforce our terms and conditions
• Protect our rights, property, or safety
• Prevent fraud or illegal activities

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

Data Security

Dubai Family Pass implements robust security measures to protect your personal information:

• Encryption: All sensitive data, including payment information, is encrypted using industry-standard SSL/TLS protocols
• Secure Servers: Our servers are protected by firewalls and advanced security systems
• Access Controls: Limited access to personal information on a need-to-know basis
• Regular Audits: Periodic security assessments and vulnerability testing
• Employee Training: Staff members are trained on data protection and privacy practices
• PCI Compliance: Payment processing adheres to Payment Card Industry Data Security Standards

While we strive to protect your information, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but continuously work to enhance our protective measures.

Cookies and Tracking Technologies

Dubai Family Pass uses cookies and similar technologies to enhance your browsing experience:

Types of Cookies We Use

Managing Cookies

You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality and your ability to book tours online or buy attraction tickets.

Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

Access and Portability

• Request a copy of the personal information we hold about you
• Receive your data in a structured, machine-readable format

Correction and Update

• Update or correct inaccurate personal information
• Complete incomplete information

Deletion

• Request deletion of your personal information (subject to legal obligations)
• Close your account and remove associated data

Restriction and Objection

• Restrict processing of your personal information
• Object to processing based on legitimate interests
• Opt-out of marketing communications

Withdrawal of Consent

• Withdraw consent for data processing where consent was the legal basis

To exercise any of these rights, please contact us using the information provided at the end of this policy.

Children's Privacy

Dubai Family Pass is designed for families, but our services are intended for use by adults aged 18 and over. We do not knowingly collect personal information from children under 18 without parental consent.

When booking family-friendly attractions such as theme parks or desert safaris, we may collect information about children (such as age) solely for the purpose of fulfilling the booking. This information is provided by parents or legal guardians.

If you believe we have inadvertently collected information from a child without proper consent, please contact us immediately at info@dubaifamilypass.ae.

International Data Transfers

Dubai Family Pass operates from the United Arab Emirates. If you access our services from outside the UAE, your information may be transferred to, stored, and processed in the UAE or other countries where our service providers operate.

We ensure that international data transfers comply with applicable data protection laws and implement appropriate safeguards, including:

• Standard contractual clauses approved by relevant authorities
• Adequacy decisions recognizing equivalent data protection standards
• Binding corporate rules for intra-group transfers

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Retention Periods

• Booking Information: Retained for 7 years for accounting and legal compliance purposes
• Account Information: Retained until you request account deletion or after 3 years of inactivity
• Marketing Data: Retained until you opt-out or for 2 years from last interaction
• Website Analytics: Aggregated data retained indefinitely; individual data for 26 months

After the retention period expires, we securely delete or anonymize your personal information.

Third-Party Links

Our website may contain links to third-party websites, including social media platforms and partner attraction sites. This Privacy Policy does not apply to those external sites.

We are not responsible for the privacy practices of third-party websites. We encourage you to review their privacy policies before providing any personal information.

Changes to This Privacy Policy

Dubai Family Pass may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or business operations.

When we make significant changes, we will:

• Update the "Last Updated" date at the top of this policy
• Notify you via email if you have an account with us
• Display a prominent notice on our website
• Request your consent if required by applicable law

We encourage you to review this Privacy Policy regularly to stay informed about how we protect your information.

Your Consent

By using Dubai Family Pass services to book tours online, buy attraction tickets, or explore family-friendly attractions in Dubai, you consent to the collection, use, and sharing of your information as described in this Privacy Policy.

If you do not agree with our practices, please discontinue use of our services.

Thank you for trusting Dubai Family Pass with your family's Dubai adventure. We are dedicated to protecting your privacy while helping you create unforgettable memories exploring the magic of Dubai.